Welcome to Partnerships Matter, our column on businesses changing lives and growing their operations through strategic partnerships and collaboration. In this first edition, we explore how Ayla Networks and REGEN Energy are collaborating to help businesses save on energy through the Internet of Things. READ MORE
Powerlinx Blog
Partnerships Matter: How Ayla and REGEN Are Collaborating to Help Businesses Save on Energy
Partnership Case Studies: Smart Goals Don’t Always Lead to Smart Partnerships
Partnerships are a major growth tactic for businesses of all sizes, but 45 percent of senior executives struggle to keep what partnerships they have active and mutually rewarding. How is it that partnerships that were so carefully planned in the beginning often fall by the wayside after some time? Contrary to popular belief, too much attention to developing “smart” goals is often the culprit. READ MORE
Free eBook: Strategic Partnerships Shaping Business in 2015
2014 saw a shift in the way businesses around the world experience growth. Namely partnerships and alliances are leading businesses, both SMBs and enterprise alike, to expand cross-border, shorten their supply chains, strengthen their local economies and more. Industries like technology, education, healthcare and more have all benefitted and innovated through alliances between businesses – and in some cases, even between competitors. READ MORE
The Fine Art of Partnering: Why Every Partnership Is like a Picasso
Like fine art, fine business partnerships are created through a high level of nurtured skill and craftsmanship, with the most effective strategic partnerships demanding the same continual refinement and appraisal as fine art. READ MORE
Successful suppliers don’t just find distributors – They partner with them
Buyer-seller relations can take on many forms, but it’s when they evolve into partnerships that they allow for the leanest supply chains and the highest profits. Such alliances, called channel partnerships, allow buyers and sellers to work together to find distributors and add the most value to their supply chain. READ MORE
Want to Beat the Competition? Try Partnering with Them First
Strategic partnerships are vital to business growth – 85 percent of business executives agree. While partnerships are traditionally thought of as alliances between businesses with complementary, but not identical, services, partnerships between industry competitors can be just as effective. READ MORE
Grow from the Right Intro: Resources for Building Strategic Partnerships
85 percent of executives feel strategic partnerships are important to their business. How are you utilizing partnerships to fuel your business’s strategic growth? Early last month the Chief Marketing Officer (CMO) Council and the Business Performance Innovation (BPI) Network released the groundbreaking Grow from the Right Intro report sponsored by Powerlinx. READ MORE
Marketing Partnerships: 6 Crucial Elements
“In today’s competitive world of brand marketing, using the power of marketing partnerships to gain exposure and utilize new distribution channels is not only smart but also an essential marketing tool for businesses who want to remain competitive in today’s constantly changing marketplace. READ MORE
R&D Partnerships: Benefits and Considerations
The average business spends less than 5 percent of its revenue on research and development (R&D). As vital as researching the development of new products and services is to long-term success, the costs and risk involved in such initiatives often limit businesses from investing in their longevity. READ MORE